PI Analytics acts as a virtual sustainability manager, providing wineries with a bespoke strategy tailored to their unique strengths and weaknesses, while PI Database simplifies and centralises data collection tracking of Scope 1-3 emissions and other essential sustainability metrics. Together, these tools help wineries navigate the complexities of sustainability, improve efficiency, and achieve measurable cost and time savings.
Richard Siddle: Can you tell us about Positive Impact Concept and what you’re offering drinks companies?
Marta Juega: At PI Concept, we’re all about empowering wineries and drinks companies to make smarter, more effective sustainability decisions. We’ve developed tools like PI Analytics and the PI Database to make this process easier and more data-driven.
Lilla O’Connor: Exactly. PI Analytics acts as a virtual sustainability manager. It looks at the specific strengths and challenges of a business and provides a tailored strategy. Then the PI Database simplifies tracking things like Scope 1-3 emissions and other key sustainability metrics. These tools help companies improve efficiency, align with environmental and consumer expectations, and save both time and money.
Richard Siddle: What about companies that say they just can’t afford the necessary investments?
Marta Juega: That’s a common misconception. Sustainability doesn’t have to be expensive. In fact, it often saves money. PI Analytics helps businesses focus on the areas that have the most impact for their specific operations. When you’re focused, you avoid unnecessary spending and use your resources more efficiently.
For example, one winery using PI Analytics managed to cut water usage by 25% and reduce energy consumption by 18% in just a year. That’s not just good for the environment—it’s good for the bottom line.
Richard Siddle: Where do you think businesses can make the biggest savings?
Marta Juega: Resource optimization is key. Improving energy efficiency, better water management, and reducing waste often bring significant savings.
Lilla O’Connor: One client cut their production waste by 30%, which saved them thousands annually. Another reduced residual waste by 50% and commercial waste by 38%. These are changes that don’t just benefit the planet—they directly impact profitability.
Richard Siddle: What’s the first step for a business looking to implement a profitable sustainability strategy?
Marta Juega: The starting point is understanding your own strengths and weaknesses. That’s where PI Analytics really shines. It helps businesses assess where they are and prioritize the areas that will make the biggest impact.
For instance, we helped one winery focus on energy-efficient technology, which led to a 10% cost reduction in their first year alone. Knowing where to focus is half the battle.
Richard Siddle: You emphasize data management in your solutions—why is that so important?
Marta Juega: You can’t control what you don’t measure. Data provides the clarity and precision businesses need to make smart decisions, track their progress, and showcase their results.
Lilla O’Connor: One winery using the PI Database realized they were overusing resources in certain areas and improved their resource efficiency by 20%. Those insights wouldn’t have been possible without a clear understanding of their data
Richard Siddle: Are you using data to identify the most cost-effective changes for businesses?
Richard Siddle: What kind of training and support do you offer your clients?
Marta Juega: We provide ongoing support, from interactive online guidance to one-on-one consultations. We also help teams build internal expertise, whether that’s through tailored innovation projects or training on alternatives like insetting initiatives in the value chain.
Lilla O’Connor: It’s all about giving businesses the tools and knowledge they need to succeed on their own.
Richard Siddle: Any final thoughts?
Marta Juega: Sustainability is a win-win. It also adds value to your business. With the right tools, like those we offer at PI Concept, it’s entirely possible to make a real difference, both financially and environmentally.
Lilla O’Connor: The wine industry has so much potential to lead the way in sustainability. Let’s make it happen, together.
